Which Images Get Shared?

 

A good promotion travels- literally. In fact, it's the emotional response to products that makes our industry a hit! 

Successful marketing campaigns connect your brand to others. Crafting a story that actually shares your products, services, message or core values is key to your campaign's success. Unlike any other advertising and marketing medium, a tangible product has the potential to touch all 5 senses. What else can potentially offer you sight, smell, taste, sound and touch? 

Social media has changed the speed and easy of sharing our experiences with others, access to information is immediate. Unlike traditional print media, our footprint is now as broad as our extended group of friends and their connections. 

Creating a narrative that is worth sharing is easy when it starts with a product resonates with recipients. Take a look at some popular shares on social media from projects we have done. All of these images were captured on social media, as recipients shared product images in their posts with others!

We love this industry and it's endless possibility for ways to connect.

Why and how are smart marketers using a tangible in their campaigns?

It's pretty easy to see from these images how all 4 of those uses are being applied to building brands.

How's your brand looking?