Friday, June 26, 2009

Fun Food Ideas

Allow 5% of your budget for packaging, it creates a memory hook for the clients response to you next time you meet! What can you do with food products, they are consumable. Food relationships with powerful images contribute to those sensory memories with trigger responses later and build relationships with clients. Clever packaging for a continuance program or unique shapes in food get your company noticed: you stand out in the pack! If you gave a client a package of jelly beans and one was a different color, they'd notice and you'd say, "We are unique among what seem to be similar companies" let us show you how we solve problems.

Summer Time

Apparel is often the first opportunity for a prospective client to form an opinion about your company or organization. It’s the introduction to your brand; therefore your image should reflect your mission. Fortunately for our clients the industry keeps up with the ever changing demands of consumers. Whether you need product from certified organic cotton or bamboo for a green based business or a specific name brand golf line for a corporate partner, you’ll find what you need. Even in the athletics arena the push is to mimic the looks of the pro and more groups are adding the custom options for cut and sew on uniforms.

However what if basic quality business apparel is your current challenge? Do you need a broad range of sizes? How about XS-10XL? Is your challenge creating uniformity in a color that brands your company, but offers the flexibility to have every piece from the T-shirts, the men and ladies companion polo’s and the long sleeve oxford match in the identical color? We got your source! Perhaps you need specific apparel unique to your industry, for safety, healthcare, lines, work wear uniforms, restaurant aprons or even specialty items for hospitals, etc. We have the product lines you need, let our educated staff guide you through the options.

Once it’s time to order for a large group, ask us to send you an electronic spec sheet with the images & sizing available to compare. Is your large group hard to please? Ask about our spec sample program to review for quality and sizing prior to your order.

Need us to help you understand what fabric content’s mean? Then you are ready for Fabric 101. Ask us to send you the fabric guide for tips in understanding apparel jargon.

Advertising Information

With all the news about the economy this year, do you seek some good news around the water cooler? How about some of these facts to get you smiling today:

In the 90's : Jif reported that their sales grew 57% and Kraft Salad Dressing grew 70% after increasing advertising during recession years!

To summarize information on tangible advertising:

Instant recall: More than 8 out of 10 (84%) respondents remembered the advertisers of the promotional products they’re received.

Very impressionable: 42% of respondents had a MORE favorable impression of an advertiser after receiving the item. And nearly a quarter (24%) said they are MORE likely to do business with the advertiser on the items they receive.

It’s all business: Most respondents (62%) have done business with the advertiser on a promotional product after receiving the item.

Pens are in: Writing instruments are the most-recalled advertising specialty items (54% of respondents recall owning them), followed by shirts, caps and bags.

User-friendly: The majority (81%) of promotional products were kept because they were considered useful.

Staying power: More than three-quarters of respondents have had their items for more than 6 months.

Bag it!: Among wearables, bags were reported to be used most frequently with respondents indicating that they used their bags an average of 9 times per month. They also deliver the most impressions: Each bag averages 1,038 impressions per month.

Most impressive: The average CPI (Cost per impression) of an advertising specialty item is $0.004; as a result, marketers get a more favorable return on investment from advertising specialties than nearly any other popular advertising media.
Ad specialties are proving their worth; remembered by recipients who also gain a more favorable impression of the advertiser on the product, according to a new study by the Advertising Specialty Institute.
The advertising specialties industry comprises a 13% share of the advertising marketplace, with $19.6 billion in sales for 2007, the group said yet the study found that advertising specialties beat out all forms of TV, radio and print advertising as the most cost-effective advertising medium available.

How's that for some good news? Ask our well educated staff to come in for a lunch and learn seminar or an am coffee break to share with other businesses in your building or a group of departments how working with a distributor that knows the industry can save you time, money and headaches, allowing you to focus on the tasks in your box for the day!

Prime Line

Need the flexibility of setting your quantities for the remainder of the year?

Prime Line is living up to their tagline of "what you want" with form, function, and fun this year by letting the client set the minimum order.

Prime has a broad line of products that cover the categories of Bags, Leisure, drink ware, office, writing instruments, technology electronics, travel, stress relievers, executive toys, lights, key tags and tools. What are people buying?

The top 5 most effect products still rank as:

Writing Instruments
Desk Accessories
Food Gifts
General Gifts

How and why are our partners using promotional products?

73% Business gifts- branding and self promotion, acknowledgment
52% Customer retention and loyalty programs
48% Tradeshows
47% Customer Acquisition
41% Employee Incentives
39% Employee Recognition
20% Dealer Promotions

Need to control your budget but want to advertise?
Set your own minimum quantities with quality Prime Line products!!
Use the link below to access the entire catalog!

To read the Flipbook, click here

Thursday, June 25, 2009

Flip Flops

Flip flops are a very popular item during this time of the year for all Add Videoages! They are a fun item to wear and are great for school fundraisers and sporting events. They come in girls and guys styles. You can customize them by adding your logo to the straps or even the bottom so that when you walk on soft surfaces such as sand or dirt, it leaves an imprint. Call us to get more information or to help you with any ideas!

Tuesday, June 23, 2009

Fundraising Idea

What is the newest, craziest way to create a buzz among our community for your business? Advertising with crazy hair; popular with both guys and girls!

Imagine your name out front of the local community that goes out to support the "home team". Teens will be inviting action with this product in the stands, creating more and more buzz for your company to your target audience. This would be great exposure for a sponsorship or charity fundraising event as it is useful for both indoors and out!

Monday, June 22, 2009

Why use a distributor?

My name is Miranda and I am a student intern at Promotional Partners. I have been working here now for a number of months. As I come across new things and questions every day, there is one question that people continuously seem to ask…Why would I use a distributor if I can order it myself online? Now I would have been asking the same thing a short time ago but my view on this question has changed. There are a number of reasons why using a distributor is the smart way to go.
For one, good distributors do more then just sell items but instead, they have the time and knowledge to work with you and make sure that you as the customer are completely satisfied with your order. In addition, as distributors, it is their job to be up on the latest trends. A good distributor adds creativity, innovation and imagination. Online stores can show you products you want to see and help you find the product you want but distributors can provide tangible samples that make your ideas come to life!
In addition, unlike online stores which you never have face to face contact with anyone, most distributor companies you can find locally providing customers with convenience. Also, online stores, while they may provide you with information you need, they never go above and beyond. A distributor guides you through the process and is always available to answer any questions you might have. Then once an order is put it, the distributor tracks your items, making sure that you get what you need and that you get it on time.
Finally, distributors work with their suppliers many times, in turn building relationships with those companies. Because of this, distributors can not only save you time but more importantly in this economy, money. As an educated staff, they know questions to ask you that you might not think to ask them so they can provide you information on quality, quantity or pricing: all things important since we know your imprint is very important to you. Since distributors have a relationship with their suppliers; they can sometimes get deals on items that you wouldn’t be able to find anywhere else.
So as you can see, there are many benefits to using a distributor versus using an online source. Whether its time, money or convenience, a distributor is the way to go!

Friday, June 19, 2009

Promotional Partners and the Community

Promotional Partners is very active in the Apex community, supporting other businesses in our Chamber of Commerce as owner, Olivia Scott is an ambassador with the Apex Chamber. Often our company posts short video clips and stories about chamber events so businesses that want to seek new areas for networking are aware of the opportunities provided via the local chamber. Here are a few examples of recent events attended...

This was the unveiling of a recent model home in the Seagroves Farms neighborhood in the Apex Community.

Promotional Partners was also at the Grand Opening of the Apex location of the SunTrust bank.

We were also in attendance at the unveiling of the new Camaro at the Apex Chamber After Hours event. Here is some footage of the night.

In addition, Olivia, the owner of Promotional Partners was in attendance of some other events going on in the community. This is just a glimpse of few.

About Promotional Partners

Do you have ideas about how to promote your business or your organization but you need a partner that understands your needs and is committed to developing innovative ideas that fit your mission? Then you need a business partner that will find the products, the quantities, the quality and response time you need to be successful in your endeavors.
Promotional Partners is for you. It is a husband and wife owned business, both with experience in the business. We are open 24-7 with our online store, we are very flexible and we have a personal artist on staff! As a company, our mission is to build a reputation of reliable, quick, innovative low cost marketing tools for our clients that will generate success and recognition they desire for their business or organization.
Promotional Partners moved from their Cary location about 6 months ago to their new location in Historic Downtown Apex above Anna's Pizza. As you see here, this a picture of the ribbon cutting we held in January. Since then, we have expanded opening not only office space but also a show room to demonstrate many of the products we can offer. We also just celebrated their 2 year anniversary in May.